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Glossary/Aggregate rating

Aggregate rating — definition

An aggregate rating is a single score that summarizes many individual ratings — for example 4.8 out of 5 from 312 reviews. Search engines and visitors treat it as compressed social proof: one glance answers “do people like this?” without reading every review.

Why it matters for indie developers

Early-stage founders rarely have hundreds of G2 reviews. A Bayesian-smoothed average on ProofSwap still signals quality after a handful of verified exchanges, which is more honest than inventing star counts.

Show aggregate ratings only when the sample is real and the score is strong. A low average with few votes can hurt more than showing nothing — specificity and honesty beat vanity metrics.

Related terms

Go deeper: See founder ratings on the leaderboard

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